Udemy - Writing That Sells - 50+ Content Creation Techniques
MP4 | Video: 1280x720 | 57 kbps | 44 KHz | Duration: 2 Hours | 560 MB
Genre: eLearning | Language: English
50+ advanced writing techniques for creating engaging content, building trust with the audience and winning the sale
Are you a freelancer, coach or consultant who's looking to use content marketing to attract customers and clients?
Are you wondering..
"How do I create content that actually "engages" my readers?
"How do I write in a way that doesn't come off "unoriginal" or "pretentious"
"How is my content supposed to convince my visitors to pay me for my product or service anyway?"
Transform boring, unoriginal writing that's overlooked as spam into engaging, and persuasive content that turns readers into clients with techniques like..
The "1-2-3 Convert" strategy - How to illustrate a "quick win" for your audience so they become motivated to find out more
The "Cop Oath" Technique - How to use an "obligatory promise" to catch your audience's full attention
Headline Flags - 10 ways to dial up the magnetic-ness of your article headlines
The "Cold Read" Strategy - How to create content "gimmicks" that entertain and piques curiosity
Attention Speed-Bumps - Easy content formatting principle that prevents first-time site visitors from abandoning your content
Revealing Perspectives - Step-by-step to creating an "ah-ha" moment for your readers so they see you as the experienced expert
Motivation Spectrum - Simple referencing tool for quickly creating highly captivating content that communicates understanding
The "Frameworking" strategy for turning "intangible" and "invisible" advice into high-value tools your audience can utilize
"Trusted Advisor" Technique - An off-handed remark you can make that subtly communicates to your readers: "I'm genuinely interested in helping you succeed"
Badge of Trust - The "visual triggers" that gets your audience to trust in your advice without question
Secret Community Strategy - How to dramatizing the relationship with your audience so they lower their sales resistence
Entitlement Factor - Activating a "primal desire" in your audience to motivate them in purchasing your product or service
Plug-N-Play reframe - A repackaging strategy for increasing the perceived value of your advice
Problem foreshadowing - Step-by-step to positioning yourself as the "advisor" your audience must consult to
Interview Dynamic - How to subtly communicate that you're a "trusted authority" through a weird camera trick
And much more!
What are the requirements?
What am I going to get from this course?
Over 58 lectures and 2.5 hours of content!
Create magnetic "hooks" that pulls target customers in
Write intriguing introductions that engages readers to read on
Build trust with readers to eliminate sales resistane
Answer sales objections and persuade readers to make the purchase of your product or service
What is the target audience?
Coaches and consultants that are looking to pick up more clients
Freelancers that are looking to pick up more customers
Start ups that are looking to pick up more customers
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