Perry Marshall - Autoresponder Conversion Bootcamp (2016)
WEBRip | English | MP4 + work files | 960 x 540 | AVC ~88.8 kbps | 23.976 fps
AAC | 128 Kbps | 44.1 KHz | 2 channels | ~6 hours | 1.08 GBGenre: eLearning Video / Business, Sales, Marketing
Why Even a GREAT Sales Letter Alone (Or Even Video) Doesn't Sell Enough in 2016 ...and How Autoresponder Specialist John Fancher and I Will Multiply the Power of Your Existing Sales Letter 1.5X to 5X in the Next 45 Days
My Power Autoresponder Strategy Can Boost Your Sales and Profits in Just 30-45 Days. Maybe Even 7 Days. If You Have Any Kind of "Real" Business on the Internet, I Guarantee it. Here's How...Dear Online Marketing Professional:
Real quick - let me show you the power of the right Autoresponder strategy - how it can turn your business around in just ONE WEEK.
Bryan Todd and I performed an experiment: We drove Google traffic straight to a sales page (Purple) and to an Opt-In page. A true split test, to determine the effectiveness of an Autoresponder Sequence.
We split the traffic 50/50 and added up the cumulative Visitor Value over a span of 8 days. This Autoresponder drove people BACK to the very same sales letter over a period of time. As you can see, on the first day, the Sales Letter slays the opt-in, 4:1. (You also see the herky-jerky variations of luck, which evens out by the 8th day.)
We're asking people to buy, and they buy. The version where people get to sample the information via email starts out slow. But look what happens: Over a period of just a few days, the Autoresponder picks up speed. On Day 4, the Autoresponder surpasses the sales letter. By Day 8, the Autoresponder outsells the sales letter by 91%.
And remember... that's just Day 8. This tells you nothing about what you'll accomplish by Day 21 or 30 or 90 or Day 365. One thing I can assure you, though: It only gets better. Last year I had a customer who'd never bought a single thing from me in three years. Suddenly she spent $7,000 in four months. That's the power of Autoresponders: drip, drip, drip...
Does it seem like the performance of your promotions is declining in effectiveness no matter how great the sales copy is, and how great your promotion?
You're not alone. The economy is in the tank, trust is at an all-time low, and people are hanging on to their wallets like never before. The player who earns the most trust, the fastest, is the person who will prevail in the current climate. Even as their rivals flounder and eventually go down for the third time.
If you're going to prosper in this economy, it's going to take more than a great sales letter or promotion. It demands a strategy where, no matter how bad things are, your customers gladly look forward to receiving your emails every single day.
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